Broker Check


BARBARA J. BOUCHEY ASSET MANAGEMENT, INC. specializes in financial, retirement, tax, insurance, estate, and investment strategy planning for affluent individuals, families and businesses. We are registered with and FINRA and NYS as a Registered Investment Advisory firm consulting to high net worth individuals and small businesses welcoming new clients holding portfolios of $250,000 or more.

If you choose us as your financial planning partners, we'll work with you to design a solid blueprint for your success.


The goal of our investment approach is to help you create, increase and preserve your personal wealth so you can achieve financial independence. In the early 90s, our firm converted to a fee-based asset management platform, which was well ahead of the trend. This method is considered beneficial to the client offering a no-conflict approach due to there being no upfront commissions, costs, fees or surrender charges. Our success will depend very much on yours.  

We customize an investment strategy specific to each client's risk tolerance, needs and goals. As an independent firm, we are able to research and select from the top-rated Institutional Money Managers, over 10,000 Mutual Funds, Stocks, Government and Corporate Bonds, REITS, and CDs. Our client portfolios are continually monitored to ensure top-notch performance and allocated based on current economic trends. The asset value we manage for you will determine our annual fee ranging from 1/2 % to 1.50%. This includes designing, researching and selecting investments, implementing, rebalancing, reallocating, and daily monitoring of your portfolio. You'll encounter none of the hidden agendas that commission-motivated planners or products can generate. Investment decisions at our firm are based on one objective---meeting our clients' financial goals, and building a trusting relationship for a true partnership. 


People should respect investments as serious business. Generic advice applauded in the media cannot assure universal success. Information changes daily, and even hourly, and strategies that hold promise for some individuals can devastate others. For example, high risk investments that might speed growth for 40-year-olds building careers may wreak havoc with retiree portfolios.

Developing a plan to minimize risk and maximize returns first requires assessing a client's unique needs. Our asset allocation models take into account your risk tolerance, lifestyle, needs, concerns and the number of years before and after retirement.


Planning for retirement is critical no matter what the age of the client. For people about to retire or receive a lump sum distribution from their company, when and how to take this distribution is crucial. Their often irrevocable decisions will impact 30-40 years of retirement yet many rely on their own judgement or advice from human resource personnel.

Our firm can guide you to clear, informed choices about the benefits of possibly using an IRA, Roth IRA, Employer Sponsored 401k and Profit-Sharing, 403b7, 457 Deferred Compensation, Tax Sheltered Annuity, and Money Purchase Plans. These areas are complex and can be confusing while posing a significant challenge for most investors. We scrutinize and evaluate every option available. Professional, objective direction will help you choose, establish and maintain solid solutions that will help you achieve financial independence and provide peace of mind. 


You'll find financial planning is a discovery process. To determine how to get you where you want to be we first take a careful snapshot of where you are today. We ask a lot of questions and gather all of the information that relates to your financial life. By doing so, we can formulate a strategy to meet your precise goals for the future. After we prepare a financial plan for a client, we take the necessary steps to put the plan into action. We continually monitor a client's progress toward the accomplishment of their goals and keep them apprised of that progress on a regular basis. In short, our objective is to keep them on track so they can turn their dreams into realities.

Financial planning services include researching, analyzing, reviewing, calculating and responding to client requests. In addition, we like to coordinate efforts and offer assistance to your other advisors such as an attorney or accountant.


We help our clients understand their rights and privileges within their employer provided programs. Additionally, we assist our clients with making fund selections, asset allocation decisions, payout options and eligible rollover account transfers within those plans. This applies for for programs offered for non-profits, corporations, government, public schools, Universities, and TIAA/CREF.  

Programs Offered

  • Mutual Funds - Stocks - Bonds - REITS - CDs
  • Tax Deferred Fixed or Variable Annuities - Variable Universal Life
  • SEP IRAs - Simple IRAs - Traditional IRAs - Roth IRAs - Rollover IRAs
  • 401(k) - 403(b)(7) - 457 - TSA - Profit Sharing - Money Purchase - Deferred Compensation
  • 529 Plans - Education IRAs - UGMA - Trust Accounts - Custodial Accounts
  • Trust Planning Services
  • Life, Disability, & Long Term Care Insurance Planning & Products