Broker Check

About Us


BARBARA J. BOUCHEY ASSET MANAGEMENT, INC. specializes in financial, retirement and insurance planning, estate conservation and tax reduction strategies for affluent individuals, families and businesses. We are a New York State Registered Investment Advisory and FINRA firm welcoming new clients holding portfolios exceeding $250,000. Clients entrusting their future to us know that they can count on us to treat them with honesty, integrity and dedication. We work with a small group of special clients - and - embrace each one with care. Their needs come first. We are committed to building trusting relationships, providing personal attention, giving expert advice and delivering impeccable service.

Since most people regard the world of personal finance as complex and confusing, they often miss potentially rewarding financial opportunities. They also take unnecessary risks that fail to adequately protect their assets and families. Beyond taking the mystery out of investing, we "create, increase and conserve your wealth" while managing your risk in order to help you achieve financial independence.


Several factors distinguish us from other investment and financial planning firms. We uphold highest standards of excellence. Our criteria for selecting clients preserves our ability to be accessible, resolve concerns and questions immediately and stay abreast of changes in the financial world. We continually research creative solutions and add a personal touch that is unrivaled. Our financial planning process includes taking time to listen to our clients. We thoroughly review financial documents and conduct research to create a customized strategy for each client. Because we don`t represent any proprietary products, we can remain objective when developing a plan for a client. Our portfolios can be comprised of Institutional Money Managers, Stocks, Bonds, Mutual funds, CDs, US Treasuries, Fixed and Variable Annuities, and REITs. Additionally, we comb the market for the most competitive programs, including all types of insurances available such as life, term, whole life, universal life, disability income replacement and long term care.

We believe in the "team concept” in recognizing the need to call upon other expertise to help manage your financial affairs. We will gladly coordinate with your other professionals such as: Tax Attorneys, CPA's, Estate Planning Attorneys and Insurance Professionals. Each of them specializes in a specific area of financial planning. Or, we are more than happy incorporate any other trusted advisor you wish to include on your team.


Since 1985, Barbara has been a pioneer and leader within the financial industry. In 1990, she was one of the first advisers to convert her practice to a fee-based asset management platform, which is considered a no-conflict approach. Our investment philosophy stresses diversification and asset allocation. To reduce risk and increase the chance that clients won`t outlive their money, we recommend diversifying portfolios among different classes of investments in a proven and disciplined approach. Since we believe in buying and holding quality investments for the long term, we shun get-rich-quick schemes, market timing, or using risky investments like penny stocks or commodities. We build, manage and protect your wealth over time.


Independence is our greatest advantage over many financial professionals. Not tied to one provider or proprietary products, we are free to develop the most suitable investment program using an array of company`s offerings. As a fee-based firm, we derive our profits directly from the growth of our clients' investment portfolios. It`s in our best interest to do what serves you best. We are permanently vested in our relationships and work hard to sustain your trust.


Clients come first at our firm. We don't use voice mail to answer our phones or have an army of secretaries screening calls during the day. Each employee who answers the phone has tremendous knowledge and industry experience allowing you to expect prompt, courteous service. We`ll answer most of your questions on the spot.


  • Regular Mailings
  • Monthly Newsletters
  • Periodic Telephone Conversations
  • Face-to-Face Meetings to update your progress
  • Current Portfolio Account Values via our website
  • Consolidated Quarterly Statements with Performance Reporting
  • Educational Seminars


You have probably heard the saying, "people don't plan to fail, they simply fail to plan." We take our financial planning responsibilities seriously. Those who work with us know our success is tied to their success.

We encourage you to call (518) 583-0090 with your financial concerns and questions. You will benefit, as many others have, from our superior support and services. If you choose our firm, we believe you will remain with us for life.